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Thanks to MJ Braide for her (Twitter) lead to this article on Ten Trends in Branding, 2009 Social Change edition. It is always good to keep up with this side of the industry.
Here is a bit of #9 as an example: Ethical Consumerism has arrived and businesses have . . . → Read More: Brands Reflect Social Change In our fields of practice (consulting, design, innovation) the “elephant in the room” that people ignore is that of the impact of the current market transformation of financial systems, large banks, and global investment banks. And mortgage packagers and guarantors. With AIG, we are seeing the implosion and bailout of the world’s largest insurer. . . . → Read More: Transformation design opportunity: US financial system UK’s Trendwatching gives us OFF=ON. Everything offline takes on characteristics of the online (esp Web 2.0) world. Indeed this is a trend many of us have pushed with clients overly investing their brands in one medium/world or the other, but not both effectively. The primary vector in their article is mapping online features, design, and . . . → Read More: OFF + ON Information overload has been with us since the dawn of electronic media. According to McLuhan’s theories (and Robert Logan’s recent enhancements to media theory), when we humans overextend a communications channel, we create a new one. We create one commensurate with the increased volume and complexity of content that our culture generates. When we overwhelmed . . . → Read More: Opportunity Overload When will the computer finally recede into the ubiquitous background as promised by Don Norman a decade ago? Instead, educational reform is grasping at technology as the innovation, bringing technology front and center, as you have pointed out here. But how do we expect students even younger than yours Sam, such as inner city high . . . → Read More: Valuing tech vs. valuing learning |
What is happening right now that brought you here today? Design Dialogues exchanges points of view on design-led innovation, social research, and systemic design. One viewpoint is that my ideas may be evolving, and not final. I do invite you to share your ideas and responses. @redesign is always a good start. What's the innovation of reality? Our economic and social institutions have hit peak governance. This means (roughly), all decisions from 2008 on will cost twice as much to employ. Yet our systems have defended themselves well from structural innovation, while they continue to demand (micro) "innovation" to sustain their grasp. Societal systems have grown beyond their capacity to transform by management. Yet they are largely designed to disarm bottom-up change. Collaboration alone is insufficient - We truly need new cultures of co-innovation, collectively deciding, and socially organizing. A community of practice meets for dialogues in person every 2nd Wednesday in Toronto: Art, science, and design are different ways of knowing. In the arenas of action (business, community, and social co-creation) they regenerate each other. All ways of knowing are invited to the dance of change, if we are to interfere & reinvent our values and systems to open these possibilities. Your participation is requested, and required. |
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